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    Blackpool vs Stoke-on-Trent for Property Investment

    Blackpool leads on gross yield at 8.5%, while Blackpool has the lower entry price at £125,000. Here is how the two markets compare on yield, price, deposit and tenant demand.

    Blackpool vs Stoke-on-Trent at a glance

    MetricBlackpoolStoke-on-Trent
    Average gross yield8.5%7.8%
    Average property price£125,000£135,000
    Implied monthly rent£885£878
    25% deposit£31,250£33,750
    Stamp duty (additional property)£6,250£6,750
    Population140,000255,000
    RegionNorth WestWest Midlands
    Investor ratingGoodGood

    Blackpool

    Stock is dominated by Victorian and inter-war terraces, with two- and three-bed houses making up most of what comes to market. Tenant demand is underpinned by local employment in services, healthcare and logistics, supported by a population of around 140,000. On the average £125,000 purchase, a 8.5% gross yield implies roughly £885 per calendar month in rent — a useful sanity check when you are reviewing a listing. Highest yields in the UK but requires careful property selection.

    • Strong fit
      Standard buy-to-let
    • Strong fit
      HMO / rent by the room
    • Strong fit
      First-time landlord
    Full Blackpool guide

    Stoke-on-Trent

    Stock is dominated by Victorian and inter-war terraces, with two- and three-bed houses making up most of what comes to market. Tenant demand is underpinned by public-sector employers including hospitals and councils, local employment in services, healthcare and logistics, supported by a population of around 255,000. On the average £135,000 purchase, a 7.8% gross yield implies roughly £878 per calendar month in rent — a useful sanity check when you are reviewing a listing. Affordable city with strong rental demand.

    • Strong fit
      Standard buy-to-let
    • Strong fit
      HMO / rent by the room
    • Strong fit
      First-time landlord
    Full Stoke-on-Trent guide

    Which is the better investment?

    If monthly cash flow is your priority, Blackpool is the stronger option on paper at 8.5% gross. If you want the lower capital commitment, Blackpool needs around £31,250 as a 25% deposit. Averages only take you so far, though — run the actual listing through PropertyROI before you offer.

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